short videos is stronger, the amount of time content consumers spend on short video apps has increased significantly. However, the usage time of Weibo social apps has also increased slightly. Due to the convenience of graphic creation, users can obtain the latest information faster. For example, Weibo and Xiaohongshu, just like pictures cannot completely replace the function of text, both parties cannot replace each other, complement each other and develop together, and pictures,
texts and short videos perform their respective functions. As the leader of the melon-eating portal Weibo, it is the most sensible choice to enter the graphic and text social e-commerce. Source: New sms marketing service List & Chill finishing Source: New List & Chill finishing Graphical social e-commerce is divided into e-commerce + social and social + e-commerce. As a representative of social + e-commerce, Xiaohongshu has the highest interaction frequency and strongest intimacy among all graphic social e-commerce .